The proposed cable car crossing of the Thames will be sponsored by airline Emirates in a 10-year, £36 million deal announced last Friday. To be known as the ‘Emirates Air Line’, the cable car will link the DLR station Royal Victoria with the Jubilee Line station North Greenwich and will involve the creation of two new cable car stations bearing the sponsor’s name – Emirates Greenwich Peninsula on the south bank and Emirates Royal Docks on the north. It is the first time a corporate brand will appear on the Tube map. Transport for London has said the new service could be operational by summer 2012 (although whether it will be ready for the Olympics remains uncertain). It will feature 34 cable car gondolas and ferry as many as 2,500 passengers across the river every hour with an expected two million passengers to use the service each year. The journey is expected to take five minutes and will see the gondolas travelling at a height of 160 feet above the river. The sponsorship deal was announced by the Mayor of London, Boris Johnson, along with Tim Clark, president of Emirates Airline, and Mike Brown, managing director of London Underground and Rail.

• The Duke of Gloucester unveiled a new statue, called Plumber’s Apprentice, at Cannon Street Station last week to mark the 400th anniversary of the granting of a Royal Charter to London’s Worshipful Company of Plumbers. Sculpted by Martin Jennings (he also created the statue of British poet Sir John Betjeman that now stands in St Pancras Station), the seven foot tall bronze statue is said to underline the livery company’s ongoing commitment to train young plumbers. The company, which was formed in 1365, received its charter from King James I in 1611. From 1690, following the destruction of the company’s previous hall in the Great Fire of London, it was based in a building on the site of the railway station. In 1863, it was forced to again move when the hall was compulsorily purchased to make way for the railway. Also present at the unveiling were the Lord Mayor of London, Michael Bear, and the Lady Mayoress, herself a sculptress and liverymen of the Worshipful Company of Plumbers. For more, see www.plumberscompany.org.uk.

• On now: Shaped by War: Photographs by Don McCullin. The Imperial War Museum is hosting the largest ever exhibition of the life and works of acclaimed photographer Don McCullin. The display features some 250 photographs including rarely seen before portraits of anonymous victims of war, contact sheets, objects, magazine and personal memorabilia. Conflicts covered include those of the Cold War, in places like Vietnam and Cambodia, Bangladesh and the Middle East – the latter include images from the Gulf War and the 20o3 invasion of Iraq. There is also a newly commissioned video in which McCullin talks about the exhibition. Runs until 15th April, 2012. An admission charge applies. For more, see www.iwm.org.uk.

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The Lord Mayor’s Show is tomorrow. The world’s oldest civic procession, it’s been held for 795 years (the last time it was interrupted was due to the Duke of Wellington’s funeral) and commemorates the day when the newly elected Mayor had to make the journey from the City to Westminster to declare his allegiance to the monarch. This year’s Lord Mayor of the City of London – the City’s 683rd – is Alderman Michael Bear (not to be confused with the Mayor of London Boris Johnson). The procession kicks off at 11am and travels from Mansion House to St Paul’s Cathedral, where the Lord Mayor, who formally took office yesterday in a silent ceremony held at Guildhall, is blessed. The procession then moves on to the Royal Courts of Justice where the Lord Mayor swears an oath of allegiance before returning to Mansion House via Victoria Embankment. This year the procession will involve from than 6,000 people from livery companies, military units, marching bands, local schools and businesses and community groups as well as 200 vehicles, 21 carriages – including, of course, the Lord Mayor’s State Coach – and 71 floats. Don’t forget to hang around for the fireworks. For more about the event – where to stand and what you’ll be seeing, see www.lordmayorsshow.org.

PICTURE: Alderman Michael Bear on the occasion of his election as the 683rd Lord Mayor of London. Courtesy Lord Mayor’s Show.

•  Now On: The British Museum exhibition, Journey through the afterlife: ancient Egyptian Book of the Dead, was launched last week. The exhibition centres on the museum’s collection of Book of the Dead papyri, many of which have never before been put on display to the public. They include the Greenfield Papyrus, which at 37 metres long is the longest Book of the Dead in the world and has never been displayed in its entirity before. The display also features famous paintings from the papyri of Ani and Hunefer and an array of painted coffins, gilded masks, amulets, jewellery, tomb figurines and mummy trappings. Runs until 6th March. For more information, including admission prices, see www.britishmuseum.org.

• Now On: A new exhibition exploring the development of the English language opens today at the British Library. Evolving English: One Language, Many Voices looks at how the language has evolved from Anglo-Saxon runes to modern day rap and where it’s headed next. Highlights of the exhibition include the first book printed in English, Recuyell of the Historyes of Troye (printed by William Caxton), a 1611 King James Bible, Poor Letter H – a pamphlet dating from 1854 explaining why pronouncing your h’s correctly is important to climbing the social ladder, and the earliest surviving copy of Beowulf. On until April 3rd. Admission is free. For more information, see www.bl.uk.